e-Marketing

Preparing a succesful webshop proposal

e-Market your business! > 7 Measurement & control > A Google Analytics Ac.

A Google Analytics Academy

1. Introduction and study guide
2. Getting started with Google Analytics
3. Understanding and using Google Analytics
4. Collecting actionable data with Google Analytics
5. Navigating Google Analytics reports
6. Activity: Measurement and control

  • e-Market your business!
  • 0.1 Introduction course
  • 0.2 Intro e-Commerce
  • 1 Environmental analysis
  • 2 Strategic analysis
  • 3 Objective setting
  • 4 Core strategy
  • 5 Tactical actions
  • 6 Implementation
  • 7 Measurement & control
    • A Google Analytics Ac.
      • 1 Intro and study guide
      • 2 Start with e-analytics
      • 3 Using Google Analytics
      • 4 Actionable data GA
      • 5 Google Anal. reports
      • 6. Act: Measure & control
    • B Facebook Insights
  • 8 Show and Tell & Exam

Doorzoek de website

Contact

e-Marketing team of lectures (CSL, SBC)

Voetweg 66
9000 Gent

cedric.saelens@arteveldehs.be. stefan.biccler@arteveldehs.be

© 2012 University College Arteveldehogeschool
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